Organic search

Value Of SEO Backlinks From A Press Release – Experiment

SEO Experiments Vs Hearsay One thing I hope folks appreciate about the articles and topics I cover is the experimentation. This article is not any different from our previous discussions based on real world observations. Some of these original articles based on experiments include: Technical SEO: DigitalOcean Vs Google Cloud Vs AWS Can Page Speed […]
Google Search Operator

SEO Research – Easy Smart Searches Using Google Operators

Searching is a lot more complex than typing a word and shifting through results.  Using Google Search Operators, predefined instructions that focus the results anyone can gain insights into Google’s thoughts. SEO Research: Getting To What Google Really Knows SEO Research often begins and ends with one randomly found site’s auto audit. There are hundreds […]
Google Search Console Video

CTR, Impressions And Search Position Improves Web Traffic – Google Search Console Video

Gain More Traffic With Existing Content: GSC provides existing sites a handy list of pages that need new, better titles ands descriptions.  This video walks you through identifying pages that need new titles in order to rank better on Google.
Shawn Reilly And Political SEO

Political SEO Case Study: Louisville Metro Council Website

Highlands Campaign Site A site that I was lucky to work on during this 2020 election was that of Shawn Reilly, a candidate for Louisville Metro Council District 8.   The site is aesthetically pleasing, the candidate picked out a good template for that.  The template does incorporate some oddities in its coding and utilizes […]
Page Speed Optimization Video

Page Speed Optimization On WordPress – SEO Technical Audit Part 1

Part 1 of a new series Completing A SEO Technical Audit begins with a popular topic Page Speed WordPress Optimization.  Its popular for good reason, in an article I note an example where a site ranks higher on mobile search than its bigger, higher DA competitor because of page speed.  The video walks through using […]
Page Speed

Can Page Speed Alone Make A Difference In Google Ranking? Yes, it even beats Domain Authority.

A Case Study of SEO Metrics And Rank Here is a recently added FAQ to the Ultimate SEO FAQ section. Let me show you how important it is…. Why is realtor.com not higher than zumper.com in the mobile search on the left?  Consider these metrics Realtor.com = Domain Score: 55 Trust Score 58 Alexa Rank 763 Registered 1996 Ads 3,900 Backlinks 57,000,000 Traffic Rank 108 Zumper.com = Domain Score: 37 Trust Score 44 Alexa Rank 17,000 Registered 2004 Ads 0 Backlinks 1,700,000 Traffic Rank 2830 In every metric realtor.com wins, so why is
Finding The Question Is The SEO Keyword

Picking The Best Keywords For Your Site

What is the best burger in town?  Thats your keyword, not your burger brand. Keywords For Google Ranking SEO efforts always start out with the simplest goal.  Every web site wants to rank for their name.  UltimateSEO.org for instance, most people would say how does it rank for Ultimate SEO?  But thats honestly not of any value, […]
keywords for seo sem smo smm

What is SEO? SEM SMM and even SMO

Each of these four domains of knowledge are collectively Digital Marketing.  Digital Marketing is the promotion of online content to targeted audiences. Search Engine Optimization or SEO SEO is the oldest domain of Digital Marketing.  Don’t be fooled though by the length of time this has been around.  SEO is fluid and often changes making […]
Directory Sites

Directory Site Backlinks

Directory sites are a valid and important source of backlinks.  Is your site listed in the Yellowpages?  Isit registered with the BBB?  The BBB is actually an excellent backlink source.   Local SEO also relies heavily on directory sites.  Often noted as “Citations” for you to out rank in local search you should be listed […]

Disavowing theglobe.net bad backlinks from Sweden

theglobe.net What’s worse?  The crappy website they have with no content and just super spammy links or the fact that you nor I ever asked for that bad backlink?  The fact that the charge to delete a link to you at $35 a link shows how they crash your backlink party.  But hey, Google knows […]
All Seeing Eye Of Data

Google Data Studio Knows Everything SEO, Or It Can

SEO Integration With Google Data Studio This is a big project that has been in the works for a year unbeknownst to anyone until it was … A client implemented a new inventory and POS solution and during a meeting he’d asked about Reporting and I then laid the desire out to utilize Google Data […]
Louisville's New Bridge

More Than Keywords – How Local SEO Is Done

Louisville Local SEO Expert
Link Building

PBN, GuestPost or Syndication for Backlink Building

Backlink Building We can spend all day optimizing our pages for keywords that we researched for days and never rank content on Google Search.  Its just the cold hard fact that in SEO onpage optimization is the easiest thing and it used to work in the 1990s … heck back then you could keyword stuff […]
UGC Sponsored Google Backlinks

New Google Backlink Types And SEO Value Of NoFollow Links Changes

Two things are important for you to take away from this post about backlinks and they are listed right below.  We’ve then included Google content explaining these two changes in backlinks.  If the text is italic and navy blue, its quoted from Google. User Generated Content or Sponsored Backlinks Added Are two additional rel=”” tag […]
graph

Sex, Speed And The SEO Migration of Romantic Depot to WordPress

Romantic Depot operates six, soon to be seven adult stores offering sex toys and lingerie, in the New York City area.  Their flagship stores are in Manhattan and the Bronx.  Ultimate SEO was proud to work with them on their initial migration to WordPress, an additional migration of a second store site combined with the main site and content expansion. They’ve […]
SEO Audit

Custom SEO Site Audit

Example Audit Considerations  This post includes a demo client audit recently completed with the client’s name largely removed.  Some reports are linked too from within the report and since those reports are still of use to the client they remain largely intact. This has prevented redaction of these external reports.   Graphics may include the […]
duplicate content kills seo

Duplicate Content Kills Your SEO

Duplicate content is a threat to your SEO rankings but not in the way you think.  It is distracting you from stuff that actually matters.  Google has no penalty and notes much of the web is duplicate content, the question is whether your use of the content ads value. Google noted over ten years ago […]
Header Tags, H1, H2, H3

H1 Tag More Than One On A Page, Order Of Header Tags

Keywords In Headers – How Your H1 H2 Tags Are SEO Keywords Too often people mistake the real value of the H1 and H2 headers when designing a website.  Not only do they come with big or bolder text but used correctly they provide the natural place to put your page’s keywords and thats where […]
Matt Cutts Video

SEO And Migrations: Matt Cutts On Changing Domain Names

SEO And Migrations: Changing Domain Names With Matt Cutts Migrating your site from one domain name to another can be problematic and the SEO implications can be long lasting.  UltimateSEO.org was not the original domain name for this site. SEOData.cloud was and it seemed great because it used three aspects of what I wanted to […]

SEO Vs PPC: Backlink Project Increases Traffic 1200%

After placing backlinks 15/15 new domains I had linked to the site we’re registered and added to the site’s formula. Traffic responded better than I expected… Increasing Organic SEO Traffic The site’s organic traffic had been previously in the single digits, now at 1,600 a month later I could claim a 1235% increase in organic […]
DA AS TF Domain SEO

Is A Site Low Level? DA vs CF vs TF … DR, DS, AS, TS and more!

What to do with a low ranking site? I was asked a seemingly simple question by a client today. Should low level sites he owns be scrapped and used for their backlinks by 301 redirecting the sites. Simplest Answer: I think it's hard to quantify if a site is low level. Ultimateseo.org has a DA 19, that seems pretty low. But keep in mind it used to be a DA 40 before Moz changed it's scoring. Keep also in mind that change in scoring showed no reflection in the site's ranking. I recommend 301 redirecting based on anchor text

Hiring An SEO? Hear From Google What SEOs Do

This Google video “How to hire an SEO” isn’t new but it’s to the point and vital to setting expectations.  I encourage both SEOs and clients to watch this video and learn what Google says you should look for in an SEO. How to hire an SEO [embedded content] Transcript hi I’m Maile Ohye and I work with Google search I like to share advice to help you hire a useful SEO and prevent hiring a bad SEO one who you might pay a lot of money without positive results or even worse one who implements shady practices

Guest Posts Submitted To Ultimate SEO sites

Submitted Guest Posts To submit your own guest post visit our submission page. Hits: 4 Share this:

Link Building: Guest Posts to UltimateSEO.org

Guest Posts or User Submitted Posts are content written by another author not working for UltimateSEO.  Content submitted to our site may be syndicated on as many as 300 other sites that we maintain.  That can potential deliver you hundreds of backlinks from multiple domains.  We offer this feature free of charge at this time, but may charge in the future. Guest Posting is a win win scenario for us and you and your site.  You can write an original article and we’ll post it if it is about SEO or SEM in general.  Specific niche SEO topics are

Quiet Please SEO Experiement In Progress

seo visualized site

SEO Site Auditing With SEOprofiler Reports Part 1

What makes the difference between a paid subscription report or a free SEO audit from a website crawl?  Nothing ... they both need human interpretation which is where an audit includes critical thinking and problem solving.. Audits Are Essential First Steps To Any SEO Campaign Where are we going and why are we in this hand basket?  I like data, I've never been detail oriented but I think my years on a help desk taught me how to efficiently step back consider all the facts and determine what the simplest answer to a problem is ... ( turn it off and
SEO Updates DA And PHP

Updates That Matter AND Updates That Don’t :SEO Basics

This post was originally made 3/7/2019 but was lost during a restoration from backup while Ultimate SEO was dealing with a DOS attack. Updates That Matter AND Updates That Don’t I’ve heard things come in threes so curious whats next because 2 big updates this week are out.  Now unfortunately the one that matters is […]
tumblr - search engine optimization

Tumblr Search Engine

Tumblr Search Engine and Instagram – A social media search engine Result from your search will display here.  This is mostly a test tool for searching specific social media sites for content. If you have any feedback please complete the web form and I’ll review it ASAP. Why A Search Engine For Tumblr? I don’t […]
Backlinks And Ranking

Backlinks 101 – SEO’s Off-page Often Ignored Power Ranker

Backlinks 101 First off a little disclosure this article over laps the Backlinks category of the FAQ. What Are Backlinks? Backlinks are links from other sites.  Think of them as votes of affirmation.  Only one vote can come from a domain so for SEO purposes it doesn’t matter if there are 100 or 1 link from the same domain one link is the count you gain.  Subdomains are viewed separately...thats why yourblog.tumblr.com isn't a tumblr backlink.  Now those other links may increase traffic to your site but in regards to SEO value its one vote.  Some call this metric
Google Search Console

MAJOR GOOGLE SEO CHANGE FOR SOME: Website Traffic CREDITED To Where Google Chooses

Consolidating your website traffic on canonical URLs Wednesday, February 06, 2019 In Search Console, the Performance report currently credits all page metrics to the exact URL that the user is referred to by Google Search. Although this provides very specific data, it makes property management more difficult; for example: if your site has mobile and desktop versions on different properties, you must open multiple properties to see all your Search data for the same piece of content. To help unify your data, Search Console will soon begin assigning search metrics to the (Google-selected) canonical URL, rather than the URL